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To create a shoe must first imagine

To create a shoe must first imagine

Have you ever asked yourselves how much work goes into a product? Often we make the mistake of thinking it’s just a question of manual skill and experience, we limit ourselves to thinking about the time it takes to transform an object or assemb...

How a passion for footwear is born.  The story of Max and Giò

How a passion for footwear is born. The story of Max and Giò

After the first post in which we talked about the latest news on our site, today we want to talk to you about us.  If you have been so kind as to visit us here, the least we can do is introduce ourselves, explain who we are and how our shoe shop bega...

Welcome to La Calzoleria di Max e Giò

Welcome to La Calzoleria di Max e Giò

When you think about a shoemaker the image that comes to mind is that of a hidden workshop, cramped, dusty, with an old shoemaker doing repetitive work in the shadows, putting together old-fashioned shoes. There are many stereotypes about crafts and ...